RELATIONSHIP MARKETING
Lifetime Value, I'd Like to Introduce You to the CFO
make my site pay - webmaster
Newsletter on search engine positioning and web site optimization.
Re- E-MARKETING UNO A UNO
Highest ROI Advertising is to Current Customers
Measuring Customer Loyalty I
Customer Relationships
Behavioral Profiling
Creating Effective (and Efficient) High ROI Advertising
How Will You Measure Up in 2002-
Integrating the Front and Back Ends
Tracking the Potential Profitability of B2C CRM Implementations
Yahoo! Drilling Down Customer LifeCycles
Predictive Modeling
Google RFM Books
Clientele or GoldMine, CRM
A Model of Future Customer Value, Part 1
Should I buy key words in search engines- If so, where-
Getting Rid of Low-Margin Customers, CRM
Measure, Manage, Maximize
Small Business Technology Advanced
The E-Tailer's Digest - resource for retail - Recency Metrics
Recent Repeaters- Budget CRM & Customer Retention
CRM Implementations, CRM
CRM in the UK Public Sector, CRM
Customer Metrics
CRM Forum Links- Literature and Research
Skeletons in Your Marketing Closets
Traffic Analysis > Web Management and User Centered Design
PAML - drillingdown
ListChannel.Com - Tune Into Your Email
Find, Acquire, and Retain Customers Through Newsletters
CRM
Customer CLV
Professional Spotlight
Profiles or Models- Customer Behavior Tracking
CRM.Talk Advocates
Developing Consumer Profiles, CRM
CRM Pure Play Winners and Losers, CRM
Recency and Latency
Open Directory Customer Behavior Analysis
Future Customer Value
RFM, Recency Frequency
Modeling Customer Loyalty
Strategic Planning Information at Business.com
Who are the conversion rate specialists
Integrating the Front and Back Ends
Customer Profiles- Data Collection for High ROI Marketing
CRM Licensing Models, CRM
One Time Buyers - E-Tailer's Digest
CRM IT Docs - Customer Retention
Online customer support
Customer Valuation
CRM Systems ROI, CRM
LifeTime Value- E-Tailer's Digest - resource for retail - LifeTime Value
Customer Retention - E-Tailer's Digest - resource for retail
Best CRM Web Links CRM Specific Search Engine
CRM and the Late Harvest, CRM
Origin of CRM, CRM
CRM and Accounting Disconnects, CRM
Measuring Customer Loyalty - the Easy Way II
Marketing, a subject book
The Philippine Marketing Association
Slider Marketing and Customer Profiling
Tudor Williams Customer Marketing
What is Customer Relationship Marketing (CRM)
Guide to Customer Retention